Art Meets Money
Your complete guide to conceptualizing and planning your own thriving art business.
DEAR ARTISTS
LEARN ALL THIS AND SO MUCH MORE
Understand the different types of business structures, which you should choose, and how to set it up
Uncover the point of difference that sets you apart from the competition and learn how to talk about it
Learn how to provide real value for your customers that directly solves their problems
Market your brand authentically and with laser focus to the people who need it
Price your offerings so that they’re profitable and sustainable
Learn to manage your finances like a pro
Incorporate multiple income streams into your business model to make your income more consistent
Welcome to Class
Workbook Download
Freelance
Teaching
Physical Products
Digital Products
Art Licensing
Murals, Installations, & Live Art
Brand Partnerships & Promotions
Self Evaluation
Before the Jump
Brainstorming
Workshopping
Testing
Naming Your Business
Customer Profile
Brand Foundation
Competitor Audit
Finances
Your Offering
Additional Income Streams
Marketing
Hiring & Outsourcing
Goals & Growth
Backup Plans
Action Items & Timeline
Funding Your Business
Important Legal Stuff to Know (feat. attorney for creatives Alyce Zawacki)
Branding
Business Admin
Measuring & Analyzing
Final Words
Round 2 | Week 1 Live Call Recording
Round 2 | Week 2 Live Call Recording
Round 2 | Week 3 Live Call Recording
Round 2 | Week 4 Live Recording
Week 1 Live Call Recording
Week 2 Live Call Recording
Week 3 Live Call Recording
Week 4 Live Call Recording
Ilana Griffo
Katie Johnson
You’re a visual artist such as an illustrator, letterer, designer, photographer, surface pattern designer, fiber artist, ceramicist, etc…
You're stuck in a day job or career path you don’t love, or you’ve started a business that just isn’t working out
You’re dreaming about working for yourself, but you don’t know how to make it happen
You’re driven and passionate about creating the life you want, and you’re not afraid to put in the work
The business side of things leaves you feeling overwhelmed and queasy
We’ll be dripping content once a week for four weeks to help you absorb and process the information as it builds. After all content is released, you’ll have access forever!
The schedule is:
May 18 - Course Drop #1
May 25 - Course Drop #2
June 1 - Course Drop #3
June 8 - Course Drop #4
Each week we'll also have a live discussion with our students. We'll coordinate on a time that works best, but don't worry—we'll make the replay available if you can't make it.
No formal business education? No experience with business at all?
No problem.
In our course we start from zero and build up along the way to make sure we don't jump ahead of where anyone's at.
Yep! The principles of business and concepts we’re teaching apply universally.
Great! No problem. Having a regular paycheck coming in while you work on your biz is really smart. All the lessons we teach will help you set up your side-hustle to thrive, and you’ll be prepped and ready to go fully self-employed if and when you decide to make that jump.
It doesn’t have to be! We encourage students to create a business that works within their means and resources. TONS of great businesses begin with little to no financial investment up front, you just have to be strategic and a little creative (which we already know you are). Check out this book for several success stories about businesses that started with just $100!
This course is great if you're looking for a fresh start or new focus for your existing business. If you need more direction or a better understanding of business principles, this course will DEFINITELY help with that!